← Back to playbooks
Playbook

E-commerce

Recover carts, drive repeat orders, and automate COD confirmation.

Best for: D2C brands, Shopify & WooCommerce stores

Get this playbook Start free trial
E-commerce

Automation rules

Trigger
Cart abandoned > 30 min
Action
Send recovery template with 5% coupon
Trigger
Order placed (COD)
Action
Auto-confirm with order summary + cancel button
Trigger
Order delivered
Action
Ask review after 48h, offer reorder link

Message templates

cart_recovery_v3
Hi {{1}}, you left {{2}} in your cart 🛒 Use code SAVE5 to complete.
cod_confirm
Order #{{1}} for ₹{{2}} — Confirm or Cancel below.
review_request
Loved your {{1}}? Tap to rate ⭐ and get 10% off next order.

KPIs to expect

+38%
Cart recovery
+22%
COD-to-prepaid
+1.6×
Repeat rate

Explore other playbooks

Pick another industry and see the exact rules, templates, and KPIs.

View all →
Logistics

Logistics

→

Real-time shipment updates, NDR resolution, and RTO reduction.
Transport

Transport

→

Bookings, dispatch updates, and driver/customer coordination at scale.
Education

Education

→

Lead qualification, counselling booking, fee reminders, and admissions.
SMB

SMB

→

A ready-to-launch WhatsApp stack for small and mid-sized businesses.
Electronics

Electronics

→

Product discovery, warranty, service bookings, and support automation.
Real Estate

Real Estate

→

Lead qualification, site-visit booking, and agent assignment.